In his exploration of generative AI in writing, Stephen Marche argues that the future of literary creativity resembles hip-hop, where knowledge and curation of existing art are crucial. He discusses his experience producing an AI-generated novel, “Death of an Author,” emphasizing the balance between human creativity and machine output. Throughout his process, he found that while AI tools can assist in storytelling and imagery, they lack the nuanced understanding of narrative form and style, highlighting the importance of human input. Marche posits that originality in creativity has diminished prior to the rise of AI, suggesting that embracing these technologies may lead to innovative expressions rather than diminish artistic value. Ultimately, literary curatorship becomes vital in this new creative landscape.